This elegant 1925 railway travel poster by Henri Georges Troussard promotes the charming Alsatian town of Ribeauvillé, located in today’s Haut-Rhin department (Grand Est, France). Issued for the Chemins de fer d’Alsace-Lorraine, it reflects the interwar era’s renewed enthusiasm for regional tourism and rail travel.
The composition captures a quiet historic square dominated by a clock tower, traditional architecture, and a decorative fountain. A woman in traditional Alsatian costume stands in the foreground, reinforcing local identity and cultural heritage — a common theme in French railway posters of the period designed to highlight regional authenticity.
Troussard’s style blends painterly realism with poster clarity: soft tonal colours, architectural precision, and a calm atmosphere invite viewers to imagine an idyllic visit. The rolling vineyard hills behind the town subtly evoke Alsace’s celebrated wine culture, further enhancing its appeal as a leisure destination.
Today, the poster is valued both as a collectible example of 1920s French travel advertising and as a nostalgic portrait of Alsace between tradition and modern tourism, when rail networks played a central role in shaping regional discovery.
Original Poster
Tourism - Alsace - Railway - France - Haut-Rhin - Grand Est
Alsace-Lorraine Railway
Printed by Alsatian in Strasbourg
Good condition, traces of creases, repaired tears
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